Will Amazon Kill Fedex?

Will Amazon Kill Fedex?

Order Description

Please read this article (link to article below) that describes a similar dynamic between Amazon and FedEx/UPS. Read the article carefully and completely, do not merely scan it.

Then write a 500 word essay, where you describe the dilemma from the point of view of FedEx. How should it respond? Why is this scenario unfolding and not the converse (say, where FedEx starts taking Amazon’s business)? How do you think this strategic battle will play out?

***Very important do not exceed 500 words, my professor is very particular about this***
**No other sources are required just the article that I am providing in the link below

https://www.bloomberg.com/features/2016-amazon-delivery/