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Sociocultural and Technological Environment
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This is a media summary analysis on the sociocultural and technological environment.
The company I have decided to focus on is Baidu (Google of China). The sociocultural key concept I have decided is ‘changing behaviour of consumers’. The technological environment I have decided is ‘technological transition’. I will further provide the definitions of these in my account.
The essay must have us focus on an article, in which is here through this link https://www.bbc.com/news/business-39637972