COUNTRY PRESENTATION: UNITED KINGDOM

COUNTRY PRESENTATION: UNITED KINGDOM

PLEASE MAKE SURE TO DO STUDY GUIDE TOO
UNITED KINGDOM
Country Presentation: The purpose of this exercise is to learn about various countries from a business culture
perspective.
Instructions:
Please select a country and get the approval from Dr. Ramsey
Prepare a presentation on your selected country covering the following topics:
Brief overview of the country (no more than three slides on country highlights like capital, languages spoken,
government, religion, economic outlook, short history, export/import etc.)
Country analysis using Hofstede’s Cultural Dimensions. Make sure you discuss concrete examples of the most
salient dimensions.
Culture analysis using Richard Lewis’s cultural types. Concrete examples to support your analysis.
Culture analysis using Erin Meyer’s culture map. Use concrete examples to support your analysis.
National business culture (do an internet search on the various topics below, as a starter point see business
practices and business culture discussions in the Global Road Warrior Lynn library database, see image below).
You must cover:
Business practices (punctuality, business meetings and presentations, appointments, office hours, etc.)
Business entertaining, business attire and gift giving.
Greetings, addressing, and gestures. Again, you must use concrete, supporting examples for each point covered.
Requirement:
1. Presentation must be between 8­10 minutes.
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2. Presentation tip: Try to make the presentation creative, engaging and dynamic.
3. You must also make a study guide – please follow the guidelines given below to prepare the study guide.
Study guide for Presentation:
Use the following template for your study guide.
Name of Country:
Brief overview of the country: capital, languages spoken, type of government, population, main geographical
regions, ethnic groups, religion, economic outlook, short history, export/import etc.
Country analysis using Hofstede’s Cultural Dimensions. Place a graph comparing the country with the USA.
Discuss the most salient dimensions and give concrete examples. If your country has not been analyzed using
the framework, talk with your instructor.
Culture analysis using Richard Lewis’s cultural types. Describe observations to support your analysis.
Culture analysis using Erin Meyer’s culture map. Describe observations in each of the following dimensions:
communicating, evaluating, leading, deciding, trusting, disagreeing, scheduling, persuading.
National business culture
Business practices
making and keeping appointments
negotiation/meeting members, business relationship development
business hours, business workweek
meeting protocol (before, during and after the meeting)
Writing of dates
best/worst time of the year to schedule business meetings
Business entertaining
Best meal for businesses, location of meals, meal times, paying of the bill.
business meals/drinking etiquette
Safe conversation topics. Controversial issues to avoid.
Guest­host relations
Business attire
Standard business attire in major cities. Attire for business and presentations, attire for social and networking
events.
Difference in business attire, if any, between interior and coastal areas, northern and southern areas, etc.
Gift giving
gifts to give and gifts to avoid giving
Timing of gift giving
Standard greetings
among males
among females
between men and women
any greeting rituals
Titles/Forms of addressing
Body language, gestures and spacing
meaning of gestures
gestures to avoid
personal space
List of sources used.

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