Polaris Industries
Company case study: Polaris Industries located in MinnesotaPages to the Case Study are Attached Spend some time locating the website for this company as well as
identifying additional current resources that will be useful in preparing your analysis.3. Your analysis, submitted in a Microsoft Word or PDF document must have the
following managerial writing characteristics:
typeface no larger than 12 point.
a minimum of 8 pages, excluding the title page, table of contents, abstract, and bibliography.
paper must be single spaced with double spacing between paragraphs.
headings must be labeled on each section of your paper.
a minimum of 6 academic references (excluding your textbook), properly cited within your paper as well as in the bibliography. Please note that if a reference is
listed in the bibliography and there is no evidence on how and where it was used within your paper, this reference will not count.
will carry a point value of 100 points.
4. Your paper must include the following sections and will be scored against these criteria:Introduction – thoughtful and insightful lead into your analysis (5
points)Facts – History – a factual section that identifies key events and initial strategies that have positioned the company up until 2015 (10 points)Tools Assessment
– For this case you can choose from the many tools covered in your textbook to complete an internal as well as an external strategic evaluation of the company you have
selected. At a minimum, I expect a comprehensive SWOT and a competitive analysis with a tool of your choice. I expect you to demonstrate a logical assessment with a
tool, or multiple tools defined by managerial strategists. (30 points)Alternatives – After examining this company, thoroughly prepare and discuss the pros and cons of
at least six alternatives for strategically growing or sustaining this enterprise. (Please note that not all of your alternatives will be seriously considered. I’m
looking for creative thought and the ability to envision innovation and positive change. Refer to page 132 – Table 5-4 as reference material on strategic alternatives
for you to consider in crafting your ideas.) (30 points)Recommendations and Summary Closing – After considering a number of alternatives, what three key strategies
would you recommend and how would you envision implementing each. (20 points)References – Quality/Quantity – Ability to track back to use in your paper (5 points)
If you have any questions about what is called for in this assignment, please message me
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