what managers must do to lead change and achieve their goals through planning and prioritization.
Assignment Details and Rubric
This Assignment consists of reading the following scenario and composing a paper regarding what managers must
do to lead change and achieve their goals through planning and prioritization.
You are owner and executive level manager of a food and beverage shop which has eight locations. Your strategic
goal is to expand this business over the next 5 years. Your business has a great problem: An increase in the number
of customers! However, employees have been consistently reporting that they are overwhelmed by the volume of
customers. Additionally, your frontline and middle level managers have noticed that the number of reported errors
in customer orders has increased. You have decided to adopt an electronic customer ordering system that will
allow customers to input their own orders at touch-screen computer kiosks located within each store. Employees
will focus on preparing each order as it appears on a screen in the food preparation area. This will address the issue
of employees being overwhelmed by the increased pace of the workplace while also improving accuracy and speed
in fulfilling customers’ orders.
You have decided to first communicate your decision to the eight location managers who report to you in an email
communication. You are aware of how important it is to exhibit professionalism and business etiquette in
constructing this email message to the managers. It is important for you to gain the support of the managers since
they will have key roles in leading this change at the shop level. The main focus of this message is to describe the
intended implementation and achieve your goals with planning and prioritization, following each of the eight steps
in the process for leading change.
Following the eight steps to leading change (which start with establishing a sense of urgency and end with
anchoring new approaches in the culture, as well as the other required reading from the text, compose an email
communication (type it in a Word document). This email will be from you to the location managers describing what
they must be aware of and do to manage this change in technology to automated customer service. After you have
completed the email message to the location managers (in a Word document), address the following questions in
the remainder of your paper:
Is email an effective channel to send this message? Why or why not? What are potential communication pitfalls in
this scenario and how can they be avoided?
In summary: In a Word document, compose an email message from you to the location managers explaining the
steps necessary to manage this new technology change, and addressing the questions above concerning this
communication channel and its potential pitfalls. Note: The main portion of your paper consists of the message
about the change, written from the perspective of you to the managers and following the protocol laid out in the
eight steps to leading change from your text. After you have composed the message to the managers, address the
other parts of the assignment regarding the effectiveness of email as a channel to communicate this message and
potential communication pitfalls in this scenario.
Minimum Submission Requirements:
? Your paper should be at least 2 full double-spaced pages in length, using size 12-point font in Word.
? Be sure your paper is well written in paragraph form, with correct spelling, grammar, and punctuation.
? Be sure to name your file according to the following file-naming convention:
username_homework_unit#.doc .
? You may use external sources in addition to the required readings. Cite any external sources used.
? Your paper must be written in Standard English and demonstrate exceptional content, organization, style,
grammar, and mechanics.
? Your paper should provide a clearly established and sustained viewpoint and purpose.
? Your writing should be well ordered, logical, and unified, as well as original andinsightful.
Plagiarism
Plagiarism is an act of academic dishonesty. It violates the University Honor Code, and the offense is subject to
disciplinary action. You are expected to be the sole author of your work. Use of another person’s work or ideas
must be accompanied by specific citations and references. Whether the action is intentional or not, it still
constitutes plagiarism.
For more information on Kaplan University’s Plagiarism policy, refer to the current Kaplan University Catalog.
AB140 Unit 9 Grading Rubric Percentage Possible
Points
Content, Focus, Use of Text and Research:
? Clearly identified the problem that themanager
needs to address in the scenario.
? Explained steps to manage the change.
? Addressed questions regarding communication
channel and pitfalls to avoid.
50% 20
Analysis and Critical Thinking:
Responses demonstrated critical thinking and analysis and
exhibited application of information.
30% 12
Spelling, Grammar, and Format:
Clear business writing. Spelling and grammar are acceptable.
Formatting follows instructions.
20% 8
Total 100% 40